Good Instagram marketing is a skill to be learned and mastered. In addition to posting good pictures, captions play a significant role in your success.
An important part of having an online store is having the right online payments platform to get you paid quickly. Local Line integrates with two popular payment providers, Stripe and Square.
Using social media advertising can be intimidating, so we've brought back Local Line alum and online advertising guru, Brock Jones, to break it down. Here are his best tips:
Facebook can be very powerful for small business owners. It is a fact that today, almost every business has a Facebook business page. It serves as social proof that you’re current and actively running your business.
When you’re selling food online, your product descriptions and product photos are the most persuasive tools you have to get customers to buy. A product description should elegantly explain the product and it’s characteristics without being too long and wordy. A longer description will often deter a reader from reading the full copy.
Running your own business is a lot of work, and it can be overwhelming to get everything done in one day. With all the duties and added work of being a farmer, marketing can often get put to the side.
Increasing accessibility to local food is the hardest challenge of being a farmer. Sara George, Vice President of Minnesota Farmers’ Market Association (MFMA), learned this quickly after finding herself in the world of local food.